Cross Media II: How to Engage Your Audience

Cross Media II: How to Engage Your Audience
- Date
- Feb 9th 2015
- With
- Raphaëlle Huysmans, Liz Rosenthal, Timo Vuorensola
The internet and interactivity have transformed audience culture, behaviour and storytelling. As audiences demand story experiences that are increasingly more social and interactive, this fundamental change in expectation creates new challenges for filmmakers and storytellers. Raphaëlle Huysmans will showcase the docu-game FORT MCMONEY, and Timo Vuorensola comes back to Berlin to share the latest ideas on his cross media cult hit IRON SKY UNIVERSE.

Raphaëlle Huysmans
French-Canadian multi-platform producer. In 2008 she started as a project manager of several television and web projects at the multi-platform production house TOXA. She is handling the development, financing and production of TOXA’s TV and interactive projects. Among others, she has overseen the production of DISPARUS, a humorous interactive investigation (Radio-Canada.ca), the documentary game and film FORT MCMONEY (NFB/ARTE) and the TV series TAMY@UK (Évasion).

Liz Rosenthal
Liz Rosenthal is known as a leading international expert on immersive and interactive storytelling and business models. She is programmer of immersive content for the Venice International Film Festival and executive producer at CreativeXR, an immersive content accelerator programme, along with being founder and CEO of Power to the Pixel. She is regularly invited to speak and mentor at major international events.

Timo Vuorensola
Finnish writer and director. After short films and music videos he directed STAR WRECK and started an unprecedented online campaign for his audience to fund, contribute and participate in his project IRON SKY, which he directed and which became an international breakout hit. Timo is currently working on the sequel and further projects. He has also set up a crowdfunding consulting company Spaceboy, which is consulting film- and other productions to hit and go beyond their crowdfunding goal.