Skilled distributors and sales agents can recognise a unique and innovative film and bring it to new audiences despite the great financial risks involved. Seasoned distributors, sales agents and producers share their insights into the multifaceted world of film distribution in Market Studio sessions. This Studio examines how distributors and sales agents can build their audience and marketing strategy as early as possible in the film production process. By using case studies, connecting to the European Film Market and actively meeting filmmakers working on new film projects, participants will expand their network and examine current models of film distribution in various parts of the world. The Market Studio offers emerging distributors and sales agents the chance to work with high-profile experts, to meet fellow distributors and to benefit from each other’s experiences and from the input given during the studio programme.
The Berlinale Talents Market Hub is the home of Berlinale Talents at the European Film Market (EFM). Industry representatives can learn more about the Talents and their projects, while Talents and alumni can schedule meetings at the Hub to discuss their work and market trends. The Hub is also the starting point for the EFM Discovery Tours that lead small groups of Talents through the machinery of the EFM, showing how best to do business. The Market Hub is run in partnership with the VFF Collecting Society for Film and TV Producers.
30 film projects, including one short series, are being further developed in three Project Labs. Five days of critical reflection on the projects’ content with experienced mentors and sessions on the art of presentation are at the core of the programmes. To round it all off, the participants present themselves and their projects to other Talents and to industry professionals such as producers, funders and distributors. Short Film Station supports the project development of ten innovative projects of the short form (nine shorts and one short series). Doc Station mentors ten feature-length documentaries, all at various stages of development, offering unique looks at the non-fiction world. Script Station showcases the global storytelling of ten feature-length fiction projects created by talented screenwriters and writer-directors. All 30 Project Labs participants have already proven their skills by writing and directing films that have successfully screened at festivalsin their home countries as well as internationally. After the presentations, guests will have the possibility to meet the Talents.
Drama Series junkies have lots of binge-worthy offerings to discover at the Berlinale. Drama Series Days is a joint initiative of the Berlinale’s industry platforms that welcomes creators, buyers, sales agents, producers, commissioning editors and financial backers of high quality drama series to discuss, present and promote new serial content and projects in development. Sessions at Berlinale Talents are part of Drama Series Days. Within the official festival programme, a curated selection of brand new series premieres onscreen at Berlinale Series
There is heaps on offer at the EFM for those working in documentary. DocSalon promotes exchange among buyers, sellers, directors and producers of documentaries. The DocSalon programme is oriented toward the future of documentary filmmaking and consists of three tailored event series. Meet the Festivals gives you direct access to top documentary festival programmers and market representatives with the opportunity to book short meetings to discuss your projects one-on-one. High Tea with Experts and SalonTalks give in-depth insights into the current and future documentary landscape and facilitate connections with leading experts (see www.efm-docsalon.com for more information and pre-registration). In addition, individual consultation and matchmaking provided by experts of the European Documentary Network as well as daily networking drinks will be offered at DocSalon.
The EFM offers a playground of opportunities for Talent producers. EFM Producers Hub provides a professional working environment for producers to meet and do business with financiers and buyers. The Producers Hub features a programme of roundtables, presentations and talks. EFM Horizon looks to the future of film, media and entertainment, including the latest trends in VR/AR and online distribution. Under this umbrella, EFM Startups presents ten leading tech entrepreneurs from throughout Europe and Canada and connects them with the film and media industries. The Propellor FilmTech Hub focuses on the development of innovative business models for production, distribution and experience of films. And of interest to not only producers, Berlinale Africa Hub offers a range of panels and presentations with a focus on the creative industries of Sub-Saharan Africa.