12.02.2013 - Peter de Maegd, Caspar Sonnen, moderated by Tishna Molla
Interactivity and Participation - Engaging 21st Century Audiences. Audiences are shifting effortlessly from one platform and device to the next and are actively engaged in the stories that interest them – demanding experiences that are more social and interactive. During this session, leading crossmedia producers will showcase a variety of recently launched projects designed specifically to use new platforms and formats to tell stories that satisfy this growing trend of interactive and participatory audience culture.
COO of Power to the Pixel, where she produces the annual Cross-Media Forum and The Pixel Lab. She is a guest lecturer at Royal Holloway, University of London and Central St. Martin's, University of the Arts and produces her own projects through Bandit HQ, most recently DUMMY JIM (Tiger Nominee, Rotterdam Film Festival 2013).